Account-Based Marketing: The Las Vegas Keynote
In April 2022, Nexus 6 joined the Marketing 2.0 Conference in Las Vegas, not only as a recipient of a Best Company Award but also as a Keynote speaker.
Breaking out of the comfort “Bubble”
Like death and taxes (or if you ask Thanos, he will tell you that he is), change is inevitable. We can’t control it, but we can control how we react to it. Sometimes it’s healthy to embrace new challenges even if they are difficult….and fearful.
No Bullshit, Nexus 6 Is The Best Place I Have Ever Worked!
Being close to 50 years old while tallying up residences in 7 different states and three other countries besides the US, you can imagine I’ve worked at quite a few different places. Here in Des Moines specifically, I’ve led creative efforts at a couple of different tv stations and steered strategy at other marketing and advertising agencies. Since landing as business partners with one of the most creative folks I know, Dave Makin, at Nexus 6, we’ve developed the No Bullshit Guarantee (NBG).
The Gap of Disappointment
The Gap of Disappointment As an agency, our mission is to see the success in everything we do, and just like everyone else, love when that happens relatively quickly. Although, we still embrace our no BS guarantee and advise that not everything happens overnight. It’s been 5 years since I started this thing on […]
Las Vegas…Is Distracting
With so much going on, how do you as an advertiser break through the clutter and grab the attention of your audience?
What a Cross Dresser Taught Me
Need help with your brand image? Get in touch with us to find out.
Zen and the Art of Mythological Storytelling
We can help you refine your narrative. Get in touch with us to find out how.
Public Nudity & Impressions
Have you ever seen someone naked that you didn’t care to? I did once, it was in the locker room at the YMCA and I saw a colleague of mine, let’s call him Butch, strutting around stark naked.
It was by all accounts, unpleasant. I quit later that day.
Human-Centric Marketing
My suggestions for 2019, get out there and make some new friends, show off the human side of your company, and don’t be afraid of the tech wave that’s coming. Embrace it, and rest easy knowing that you are going to be in a few years, completely and uniquely different than most national companies, just by being human.
Stand-Up, Stand-Out
People buy from people, not businesses or facebook pages. Stand up and introduce yourself to your local community, they may just say hi back.
