Take It Personally

Automation and artificial intelligence are all the rage right now in the marketing world. Many of the speakers at the MARsum Marketing Conference we attended a few weeks ago in Las Vegas spoke on these very topics. (We also discussed marketing strategy, ecommerce, machine learning, and future marketing technology among many other topics.) And I don’t disagree with them. Being …

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From Des Moines, Iowa to Las Vegas, Nevada

Des Moines, Iowa. That’s where I live and that’s where Nexus 6 lives, although Nate and I were in Sin City a couple of weeks ago for a marketing conference and awards ceremony. We were both honored with an award for excelling in the field of marketing and advertising. So, yes, we are kinda a big deal now. Now, I …

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What a Cross Dresser Taught Me

Several years ago, a coworker suggested that we go check out the drag scene that night. Having never seen illegal street racing myself at the time, I was intrigued and agreed to pick him up later that evening. Later, when he came out of his house, it was to my surprise that he was wearing a dress and a thick …

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Zen and the art of mythological storytelling

Storytelling has a way of sticking with us even long after the stories have ended. You see this creep up especially when looking at mythology. In Norse Mythology, Helheim was the Vikings version of Hell (where everyone that didn’t die in battle goes). Unlike the Christian version of Hell, Hel was a frozen wasteland of unbearable cold. Hence the term, …

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Public Nudity & Impressions

Have you ever seen someone naked that you didn’t care to? I did once, it was in the locker room at the YMCA and I saw a colleague of mine, let’s call him Butch, strutting around stark naked.

It was by all accounts, unpleasant. I quit later that day.

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Human-Centric Marketing

It’s no secret that more and more of our lives are being more automated and based around tech. We see this in self-driving cars, Artificial Intelligence, smart home devices that connect to our thermostats, TVs, and even lightbulbs. On the horizon, there is a world where we can call into a company and not have to worry about trying to …

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Stand up, stand out.

Our mission with everything that we do is to be different. To stand out from the rest with regards to our ideas, our strategy, and overall approach to business. We decided to focus on small businesses because frankly, no one else was. It’s not that small business didn’t have a need for marketing services like larger companies, in fact, I’d argue they …

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