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National Trivia Day

January 4th is National Trivia Day! And, we Nexus 6 replicants love trivia nearly as much as we love marketing (and movies and food and music and culture and….) so we decided to combine the two! 

Below are some Nexus 6 trivia questions. You can find the answers below them. Below those? You’ll find some above-average marketing nuggets that Nexus 6 thinks are way more important than the first five’s fun, fluffy facts.

TRIVIA TIME

1. The very first billboard was created to advertise:

a. Cars

b. Circus

c. Cigarettes

d. Candy

2. Search engine marketing (SEM) began in:

a. 1984

b. 1995

c. 1999

d. 2003

3. What did the very first television commercial advertise?

a. World Encyclopedia

b. World War II

c. Watches

d. Water

4. What was the first social media platform created?

a. Six Degrees 

b. My Space

c. Friendster

d. Facebook

5. The first, real instance of content marketing was deployed:

a. in the 1700’s

b. in the 1800’s 

c. in the 1900’s

d. in the 2000’s

FROM FAQ’S TO FACTS

Recently, Optimind produced this super cool infographic on digital marketing stats. They grabbed info from Hubspot, iContact, Unbounce, Moz and other sources.

Here are the nuggets that stood out from the rest. 

  • Video keeps customers on websites up to two minutes longer on average
  • 20% of people will read text, whereas 80% of people will watch a video of the same content
  • Websites with videos are 50% more likely to appear on Google’s first page of search results
  • A consumer who views a product video is 144% more likely to purchase than those without a product video
  • Consumers who receive email marketing spend 83% more while shopping than those who do not.
  • $44.25 for every dollar spent is the ‘average’ return on email marketing investments.
  • Nexus 6 is way more fun and creative than the other guys and gals. (OK. This one didn’t make Optimind’s list but we think it’s a fact everyone should know!)

STATS AND SUDS?

They’re pretty amazing stats if you think about them. Wanna talk about them and how they could impact your biz? We’d love to. (Preferably over beer.) Just give us a jingle or shoot an email our way!

Answers:

#1 – a, #2 – b, #3 – c, #4 – a, #5 – d

Frequently asked questions

A computer.

But, no seriously, we use Wordpress. It’s widely used, open source, and easy to host anywhere if you ever decide you hate us.

We work with companies from all industries that are all sizes. Our requirements for working together is simple. We don’t hate each other and we believe that we can provide real results.

Yes we do. From capturing the footage to editing it into its final form, all our work is done here.

Hell yes you do. We get it, some companies will write you a blog but claim that they own the content as a way to retain your business, that’s bullshit and we don’t play that game. It’s yours to keep once you’ve paid for it.

Firstly, there is no cost to meet with us and talk about what we can do for you. Second, each and every quote is custom. We don’t prepackage anything. We can however say that our base rate is a hell of a lot lower than most you will find out there.

Apart from having implications in the movie Blade Runner (where the company gets its name) we ourselves are somewhat of a unicorn in the fact that we offer a fair price for top tier services. We pretty humble, regardless of how many awards we’ve won.