Working Naked Day

Nudity.  I often think to myself that if I was better looking I’d be a lot more comfortable with being naked, but as it stands, I’m still taken off guard when I see a reflection of myself in the mirror while getting out of the shower.  Some people thrive in the nude. In fact I’ve […]

Trends in 2023: Wokeness in Advertising

Wokeness in advertising with effective storytelling

Whoever coined the phrase “sticks and stones may break my bones, but words will never hurt me” had never met Kanye, Rudy Giuliani or Alex Jones, the former two being both sued for over a billion dollars on the basis of words.  Words do real damage. Whether it’s kids saying mean things to each other or […]

Social Media Trends for 2023

Let’s start off with breaking down what a trend is. By definition (thank you Google), a trend is the ‘general direction in which something is developing or changing’. In conjunction, trending means ‘currently popular or widely discussed online, especially on social media websites’. Trending is the gateway to virality. When a business becomes viral, it […]

Birth Of Nexus 6’s No Bullshit Goat Guarantee

Not all that long ago, in my basement not too far away, I had just wrapped up my first year in business and was looking for a job. I was hurting for money & my wife was insisting that I go get a regular paycheck. I like a lot of people discovered that owning a […]

So Many Platforms… Where Do I Begin?

As a business owner in today’s world, it’s crucial to be present on social media to survive. Not only can social platforms serve as a portfolio for your business or a customer service tool, but according to Lyfemarketing, “71% of consumers who have had a positive experience with a brand on social media are likely […]

Under The Influence

I was down in Texas last week meeting with a client & had some time to kill after the day’s work and didn’t feel like heading back to the hotel. So, I took a quick drive down the road and made my way to a local legend of a store by the name of Buc-ee’s. […]

I Hate Meta & So Can You!

It’s no secret that “Meta” sucks and Mark Zuckerberg’s a lizard person, but something more sinister has been happening over there in recent years. What started as a fun little app that would allow you to connect with friends that you hadn’t seen in years has turned into an overreaching, buggy, and frankly infuriating platform […]

I’ve Never Been to The State Fair

It’s true, I’ve never been to the Iowa State Fair.  I know, I know. I’ve heard all of the reasons to go. The food, the people watching, the food on a stick, watching people eat the food on a stick. All of this seems…well… kinda boring. I mean don’t get me wrong, deep-fried butter on […]

The Key is Consistency in Content Marketing

I broke a rule. Sure, I could make excuses to try and explain it away. I could say I was in Texas working with a new partner of ours while they closed a deal with Toyota. I could blame it on the fact that I was tied up opening the Dallas/Fort Worth office so we […]

I Googled My Business, Where Did It Go?

Using Google services is almost like watching a movie that has a dog starring in one of the lead roles; you know that in the back of your mind that it’s going to die and you’re going to be left emotionally distraught.